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Eudēmonia drew about 8,000 people to its three-day West Palm Beach event, up from more than 5,000 in 2025, according to founder Sean Hoess. The program combined expert talks, fitness and wellness activities, and an expo featuring more than 160 brands; attendance at associated events was reported separately.
Eudēmonia 2026 drew about 8,000 people through the Palm Beach County Convention Center in West Palm Beach over three days, according to founder and CEO Sean Hoess, as the event expanded its mix of longevity talks, fitness classes and wellness products. Hoess told Athletech News that attendance was up from more than 5,000 in 2025, making the turnout a sign of growing interest in the longevity and wellness market, though the event’s figures do not establish how many attendees came specifically for longevity programming.
The event paired talks with hands-on activities, including breathwork, meditation, strength sessions and cold plunges. More than 160 brands exhibited across diagnostics, wearables, supplements, recovery and performance. Organizers also included a Sofi Tukker 5K and a Head and the Heart concert in the weekend’s wider schedule.
Hoess said another 5,000 to 6,000 people were present at the 5K and concert. That count is distinct from the roughly 8,000 people who passed through the convention center, and the source report does not clarify whether any attendees were counted in both figures. Hoess attributed a last-minute registration surge to the convention-center turnout, saying word of mouth had gradually helped reach more people.
More than 150 speakers and thought leaders took part, according to the report, with organizers saying the program aimed to present different perspectives on health and performance. Product launches and previews included Shiftwave’s nervous-system regulation system, Rose Health’s hair analysis test and Lution’s home air-quality analysis system. Levl also introduced an adaptive, isokinetic home strength-training system.
A Larger Audience for Longevity
The attendance increase gives a concrete measure of the audience gathering around longevity and wellness events. For brands, it offers a venue to introduce products and hear questions from consumers; for attendees, it puts commercial offerings alongside expert talks and practical activities. The event’s growth may also encourage organizers and exhibitors to invest in future editions, although one event’s attendance alone cannot show how the wider industry is performing.
The combination of talks, exercise and product demonstrations also reflects how longevity is being presented to consumers: not only as a medical or research topic, but as a set of everyday choices and commercial services. That format can make new ideas accessible, while increasing the importance of distinguishing evidence-backed findings from early-stage products and promotional claims.
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How the Event Expanded
Eudēmonia’s reported convention-center attendance rose from more than 5,000 in 2025 to about 8,000 in 2026. The source report describes a three-day event at the Palm Beach County Convention Center, supported by activities beyond the expo floor, including a pre-event beach walk and the 5K and concert.
The program included prominent figures from fitness, health and performance, among them Andrew Huberman, Kelly Slater and Tom Brady, as well as physicians Jessica Shepherd and Robin Berzin. Hoess said the goal was to put speakers on stage to teach rather than sell. He also said organizers sought brands with some scientific evidence, while acknowledging that some technologies and protocols are new and have not been studied in depth.
““It’s very hard to reach people nowadays, but slowly, word of mouth has been spreading.””
— Sean Hoess, Eudēmonia founder and CEO, speaking to Athletech News
What Attendance Figures Show
The figures come from the event’s founder as reported by Athletech News; the source does not provide an independently audited count or explain its counting method. It is also unclear whether the separate estimate of 5,000 to 6,000 people at the 5K and concert includes visitors also counted among the convention-center attendees.
The turnout does not establish how many people attended for longevity specifically, what visitors spent, or whether the event generated sales or lasting changes in behavior. Some products were newly launched or still being previewed, and the report does not provide detailed evidence assessments for each brand’s claims. Hoess said the event looked for brands with some scientific support, while noting that some approaches remain new or incompletely studied.
The Next Edition and New Products
Hoess told Athletech News he sees room for Eudēmonia to grow in future years, but the report did not give a date, location or attendance target for the next edition. Further details about the event’s plans have not been announced in the source material.
Several exhibitors described products as launches or previews. Lution said it expected its home air-quality analysis system to ship within weeks of the event, but the report did not confirm a delivery date or provide later results. Product availability and supporting evidence will need to be checked as companies release further information.
Key Questions
How many people attended Eudēmonia 2026?
Founder Sean Hoess told Athletech News that about 8,000 people passed through the convention center during the three-day event. The report separately cited another 5,000 to 6,000 people at the associated 5K and concert.
How did attendance compare with 2025?
Hoess said the 2026 convention-center turnout was up from more than 5,000 attendees in 2025. The report did not provide an independently audited count.
What was on the Eudēmonia program?
The event included talks by health and performance figures, breathwork and meditation, strength sessions, cold plunges and an expo with more than 160 brands. A 5K and concert were also part of the wider weekend schedule.
Were the products shown at the event proven to work?
The report describes a mix of products, including launches and previews, but does not assess the evidence for each one. Hoess said organizers sought brands with some scientific evidence and acknowledged that some new technologies and protocols have not been studied in depth.
Source: athletechnews.com
